Local Business owners, this article is about how to get ahead on the Google Map Pack Ranking.
Section: Let’s start off by giving you a quick overview of what the Google Map Pack Ranking is, and how it works.
Section: The ranking algorithm for maps works on several factors, which we will go into much more detail about in a moment. As we mentioned before, there are two main ways to increase your rank within this algorithm; increasing your overall engagement on your listing, and increasing the number of searches that happen for your business.
Takeaway: The fact remains that increasing traffic through SEO really does work! And ranking higher within Google Maps can be achieved with a few simple steps (as long as they are done correctly) – like creating great content and linking back to it often!
Here’s what you need to know about Google Maps Pack ranking
The Google Maps Pack is a set of three or more local results that appear in the same vertical row, usually next to a Geogrid map. The pack is often displayed as a vertical list.
The first thing you need to know about ranking in the Google Maps Pack is that it’s different from rankings in other areas of Google Search (like organic national search). You’ll need to use specific strategies and tactics if you want your business to show up here–and these strategies are quite different from those used for regular SEO purposes.
Your next step should be figuring out how much time and resources are available for improving your local SEO efforts before starting work on this project; after all, getting ahead on any ranking takes considerable time! If there aren’t many resources available yet, let’s focus on free or low-cost methods you can use today. Most of these methods are available for us through Google so we know that these methods can only benefit us if used according to their guidelines.
What are map rankings?
The term “map pack” is also used to refer (usually) to the top 3 business listings of results, which are also known as the Local Pack or Local Results.
The local pack includes businesses and listings that are relevant to the search query entered by users on mobile devices or desktop computers, depending on how they access Google Maps. Most viewers don’t search beyond the top three queries when they use Google Maps; therefore, you need to rank highly within those three spots to generate ROI!
How Local SEO efforts can help you rank in the 3-pack of Google Map
Local SEO efforts can help you rank in the 3-pack of Google Maps.
Here’s how it works:
- Your business has an optimized website that has been indexed to Google
- You have an up-to-date & optimized Google Business Profile
- You consistently publish high-quality content related to your industry and city (because you’re a local business) on these platforms; this helps people find out about your company when they search for something related to what you offer.
- Consistently submit new business listings & fix incorrect listings (like Yelp).
- Create Social Media accounts & consistently push cohesive content on those platforms.
- Add your business information to GPS networks so your local business will populate on other map networks besides Google Maps
How to format local On-Site search engine optimization (SEO) efforts
Local SEO is the way to go for small businesses. Your website must be optimized for local search engine optimization (SEO) if you’re a local business. With so many people using mobile devices, your site must be well-optimized for desktop and mobile users.
You can get started with these tips:
- Make sure the title tag on each post includes relevant keywords from your industry. Your meta description should also include keywords that describe what people will find when they click through to read more about your company or product. These are two of the most important factors in determining where you rank on Google Maps Pack results pages (and other listings).
- Integrate your On-Site SEO efforts with your Google Business Profile; this will help ensure consistency between all of these elements of a strong online presence!
Make sure you have a website that is optimized for E-E-A-T
E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) is the acronym for what Google uses to assess the quality of your business. To get ahead on the map pack ranking and be seen as an authoritative source of information in your industry, you must ensure that your website & Google Business Profile delivers the highest experience achievable to users.
Your content should be relevant, valuable, and trustworthy among industry professionals. This means that it must be high quality, accurate, and useful for users who visit it. By adhering to these guidelines along with others, like building a strong brand identity across channels, will help build trust by measuring various Google signals
and ranking factors. You should also learn how to get reviews, manage your reputation and respond to negative reviews. Once you’ve done all this, it will be easier for people who are looking for an expert in your industry to find you.
By adhering to the other guidelines the domain can build trust by measuring various google signals
If you’re ready to take your business to the next level and get ahead of the competition, then we can help. We offer a FREE local SEO Map Report that will show you how well-positioned your business is in each area of Google Maps and what needs improvement before the next update comes out. To get your FREE local SEO Map report, please fill out your business information on our website. The report will be delivered to your email within minutes of successfully completing the request. We’ll contact you to schedule a phone consultation and follow-up to discuss on how you can further improve your website rankings across the Google Map pack and guarantee that your business will consistently show up on the 3-pack of Google Maps.
You can expect to see improvements in your ranking, traffic and revenue within 30 days of signing up with Creative Client Booster